Question Assignments for Thurs

Ryan - Reformulate DSI for #3

Katy - Touchpoints #5
Key messages to communicate through the touchpoints and how they relate to the brand

Erin - #10 Client's mission and how its expressed and developed in the brand
#11 How does the brand identity standards and system and how are they effective in the multimedia environment

Trevor - #12 How do the stands and systems deliver a strong brand/recognition and context; how is the design used to do that
#13 Identity standards and system reinforce materials for brand association


Additionally, if ALL members could come up with a few solid slogans that cater to our funnier themes we've been playing around with, I think it may be helpful.


Thanks guys,

Let me know if you have any questions.

Ryan